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Solutions

Performance focused and customizable to meet your needs

We specialize in empowering businesses to enhance their sales and marketing efforts through innovative strategies, expert consulting, and hands-on implementation. Our services are tailored to meet the needs of small to mid-sized organizations looking to maximize revenue, ROI, and digital engagement.

AI Enablement

Rapid assessment of AI readiness and the highest-value applications across your marketing organization. Tailored pilot strategies and governance frameworks to ensure responsible, scalable deployment. 

  • Marketing use case prioritization and roadmap

  • Generative AI tool selection and integration

  • Data quality and governance evaluation

  • AI training, change management, and team enablement

  • Risk, compliance, and value tracking framework

Check out these guides to accelerate your AI journey.  

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Digital Marketing Optimization

Comprehensive analysis of current marketing performance across channels, platforms, and customer segments. Identify quick wins and long-term opportunities to increase conversion, engagement, and ROI. 

  • Campaign and content effectiveness

  • Lead management and sales enablement alignment

  • SEO, personalization, and testing maturity

  • Performance tracking and analytics strategy

  • Cross-channel campaign planning and optimization

Check out some guides from prior client work: 

Assessments

Comprehensive evaluations of current capabilities with actionable roadmaps for improvement. lasting 1-3 weeks.  ​

  • AI readiness and use case selection

  • Integrated marketing strategies

  • Marketing technology evaluation and optimization

  • Customer journey mapping

  • Competitive mystery shopping

Platform Selection & Enablement

  • Identify and implement the best marketing technology solutions to support your business goals.

  • Manage the migration from existing platforms 

  • Integrate platforms and data sets to improve personalization, conversion, and ROI

  • Optimize your marketing and data Stack for performance, cost, and security.

Guides:

Selecting a Customer Data Platform 

Team Working in the System Room

Client Stories

This is a space to promote the business, its products or its services. Use this opportunity to help site visitors become more familiar with the business and its offerings. Reach out to current and potential clients and customers to build a sense of connection and trust.

Client: CareScout

Challenge: A B2C and B2B aging care marketplace needed better customer engagement.

Solution: Developed and executed automated campaigns, increasing B2C conversions by 70% and B2B by 14%.

Client: ScareYourSoul

Challenge: A digital subscription co needed to rapidly scale without adding headcount.

Solution: Established AI  governance, roadmap, and tool enablement to double marketing and service capacity.

Client: NJIT

Challenge: A leading Tech University wanted to coordinate corporate partner outreach across 15 entities and systems.

Solution: Designed and launched a customer data platform (CDP) in snowflake, integrating 3 CRMs and excel based entry. 

Client: PE Company

Challenge: Conduct a technoloy audit for all 48 portfolio companies to identify compliance issues.

Solution: Conduct manual and automated system audit, flagging risks and identifying $2MM cost and revenue opportunities

Client: MetLife

Challenge: Design customer engagement journey to launch new product and reduce customer attrition.

Solution: Designed dynamic web, email and print journey to 30% YoY growth and retaining $3MM in premiums

Client: American Express

Challenge: Design and launch a way to convert membership points into digital currency for in-store purchase.

Solution: Design dynamic converter tool for IOS and Android app and map-based interfaces

Client: Cascade.AI

Challenge: Build a proof of Concept investment model that provides 1% return/week. 

Solution: Built a stacked ML model in snowflake with dynamic data feeds and variable model outputs. Achieved 1% return/week for 11 weeks out of 12.

Client: YOU!

What are the digital gaps and barriers keeping you from reaching your business objectives?

Client: Stealth AI Data Transformation Co  

Challenge: Assess the marketplace to guide product roadmap and sales materials.

Solution:  Marketplace assessment, Agile project planning, and sales materials.    

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